Driving Global Awareness and Engagement for an Innovation Agency

Board of Innovation is an international innovation consultancy that needed to increase visibility and connect with targeted global accounts.

We conducted an SEO audit identifying opportunities to improve organic presence, then advised their web and marketing teams on optimization best practices.

Geo-targeted LinkedIn campaigns engaged priority accounts during regional events. Contextual and behavioral Google Ads expanded reach and built brand awareness with relevant audiences.

ABM campaign case study Board of Innovation

IMPACT

Geo-Targeted Campaigns Drove Engagement With Target Accounts Globally

The impact:

Expanded global visibility and discovery through SEO
Increased engagement within target accounts via LinkedIn
Extended reach and reinforced branding through Display/Search
Equipped marketing and sales teams with an optimization roadmap for site content
Provided ongoing search, social, and paid media expertise

With aligned organic and paid digital strategies, Board of Innovation gained traction globally, turning awareness into action among high-value prospective accounts.